Investors Seek Objective Advice
July 30, 2009
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“In the aftermath of the financial-market crisis, investors are leaving Wall Street to sign on with independent investment advisers.” – Wall Street Journal.
A perennial topic for articles in the mainstream press (and, subsequently, in this blog) is how individuals do, and also, should, choose a financial advisor.
Wary Investors Are Seeking Out Objective Voices in Wednesday’s Wall Street Journal is the latest installment on that subject. They report that “registered investment advisers brought in more than $108 billion of net new assets into the three largest custodians” while “the four major Wall Street brokerage firms saw an outflow of $8 billion in 2008.”
While an individual investor may find it difficult to identify with billions and billions of dollars, that’s still good news; it means (in my opinion) that the good guys are winning. Recall as I said in previous posts that registered investment advisors must act in the best interests of their clients, while brokers follow a less stringent rule.
More and more prospective and actual clients are getting that message, as the article reports that “investors seeking to repair their damaged nest eggs say the chief lure of independent advisers is more-objective guidance.”
The subhead of the article is a somewhat wordy, “Independent Advisers Are In Demand, but Picking One Means Homework.” If not for that, the article would have been suitable for a Twitter post! Nevertheless, the writers offer some good advice, which I summarize below.
…while most independents call themselves “advisers,” they aren’t all required to adhere to the same fiduciary standards. As a result, the degree to which each must put a client’s interests before his or her own can vary. The upshot, says Marilyn Dimitroff, chairwoman of the board of directors of Certified Financial Planner Board of Standards Inc., is that “the public is so confused.”
“To hire an independent who suits your needs, you should consider how much you have to invest, how much you can afford to pay and whether you want someone to oversee your entire financial life, or just pieces of it. It’s also important to probe the potential conflicts of interest your adviser may face.
Here are some questions to consider:
What type of adviser do you need? As with their counterparts on Wall Street, independent advisers come in two basic flavors: brokers, who typically focus on investment advice, and registered investment advisers, or RIAs, who may help you with everything from saving for college and retirement to tax and estate planning.
What are the potential conflicts of interest? Brokers’ income depends on commissions from client trading. As a result, they have a financial incentive to steer clients to products that pay them the most, such as variable annuities or mutual funds with high sales “loads.”
Still, many independent brokerage firms receive so-called revenue-sharing payments from mutual-fund and other financial-services companies. In return for making such payments, fund companies may be given opportunities to promote their products to a firm’s advisers.
Investors wary of such potential conflicts may want to consider an RIA. RIAs not only generally refrain from accepting commissions but are held to a higher “fiduciary” standard—a legal requirement that they act in clients’ best interests. Brokers follow looser “suitability” guidelines, which means they can’t put clients in inappropriate investments. (A recent Obama administration proposal would require brokers to operate under the higher fiduciary standard.)
What are the adviser’s credentials? To find an adviser with specific skills, look for certain credentials. A Certified Financial Planner must complete courses in investments, taxation, estate planning and insurance. They also must pass a two-day exam, have at least three years of experience, and comply with ethical standards that require them to put a client’s interests ahead of their own.
To be continued… (as always)


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